creation of media texts for all types of mass media (TV, radio, print, mobile, and online media)
multi-sided activity under conditions of mass media convergence: author’s, editorial, project-analytical, administrative, social and organizational, engineering and manufacturing.
Students study the following disciplines:
Fundamentals of Journalism
Introduction to Creative Work for Journalists
History of Russian and Foreign Journalism
History of Russian and Foreign Literature
Modern Journalism in Russia
Modern Foreign Mass Media
Fundamentals of Television and Radio Journalism
Methods and Technology of Mass Media
Universal Journalism
Preparation and Release of an Internet site
Radio and Television Editing
Newsworthy information on TV and Radio
Convergent Editorial Office
Journalism and Convergent Mass Media
Editing and Publishing
Journalism Mastery and etc.
0322700.62 Philology,
majoring in
Applied Philology
Course of study: full-time
Qualification: Bachelor of Philology
The graduates acquire basic skills in the sphere:
Linguistics
Literary studies
Editorial and publishing activity and document science
Mass media
Students study the following disciplines:
Russian language
History of Russian and Foreign Literature
Theory of Literature
Eloquence
Polish/Bulgarian language
Business Communication
Technology of Editing and Publishing Processes
Typology of Modern Media Genres
Documentation Linguistics
Media Text under conditions of Convergence
Copywriting
Applied Aspects of Philology in Mass Media, Editorial and Publishing, Documentation Activities, etc.
031600.62 Advertisement and Public Relations,
majoring in
Advertisement and Public Relations in Public Administration
Course of study: full-time and part-time
Qualification: bachelor
The graduates acquire basic skills in the sphere:
operational planning, work management of advertising agencies and PR departments
programme and project design
creation of effective communication infrastructure of the company
design and preparation for the issue, production and distribution of advertising products
organization, carrying out of marketing and social studies
Students study the following disciplines:
Introduction to Integrated Communications
Fundamentals of Management
Fundamentals of Marketing
Development and Technology of the Advertising Product Production
Development of PR-campaigns in State and Municipal Structures
